Selling at your Higher Price

Selling at your Higher Price

21 June 2022

(4 October)

08:45 for 09:00 to 11:00

Only R395 ($30) per delegate per session

R2,100 ($150) for 6 delegates from the same company

Selling at your Higher Price

I hear the same things from Sales People every working day

“We live in a price-driven market.”
“The customers only care about price.”
“In order to sell more, we will have to lower our prices to keep up with the competition.”

Salespeople say these things all the time but none of them are true.

We do not live in a price-driven market we live in a quality-driven market. Price is never the only thing that the customers care about and sometimes we can be more competitive by increasing our price rather than decreasing it.

Don’t believe me? You are not alone.

Many salespeople think that their customers only care about price but this is simply not true. The first thing the customer thinks about is “Is it going to work?” Is your product going to do the job the customer wants? It doesn’t matter how cheap it is, if it doesn’t work there is no point in buying it. This is not a price issue it is a quality issue.

It is easier to sell the higher-priced product but few salespeople understand this principle. Price is not the only issue as far as your customers are concerned, value is what matters and in this presentation, we discuss how to get your quality message across to your customers so that you can achieve your premium price

      • Learn how to avoid Price as the major issue in the sale
      • Discover why it is easier to sell the higher priced product
      • Increase your strike rate and your profit margin
      • Find out how to get across your quality message
      • Learn how to negotiate better prices solutions
      • Avoid having to “Sharpen your pencil” to get the contract
      • Don’t fall into the price trap that buyers set for you

Ever heard your customers say “It’s too expensive”? Once or twice? A day! Learn how to handle this common objection without lowering your price.

Far too often our sales teams see price as the only issue. This is a mistake that can get in the way of developing new profitable opportunities. In this Power Series Online Seminar we will discuss how to get past price barriers and close more, higher priced sales.

These live online sessions are fun and entertaining while at the same time they are full of techniques your sales team can use to grow your business. Each week we look at a different set of skills to see more customers, manage client meetings successfully and close more sales.

These two hour sessions will be held every Tuesday from 09:00 SA Time (GMT +2) for 10 weeks. This is a full three day sales training course at a fraction of the cost. The ten week program will rotate so week 1 starts again after week 10. Your team can start at any time and still complete the ten sessions

To find out more or to register online click on any of the sessions above

Mac Ram

About the Presenter – Richard Mulvey

Richard Mulvey is one of South Africa’s leading Sales Speakers and Trainers and over the last 25 years has inspired more than 200,000 business people throughout three continents. Richard’s corporate life includes a rise in the ranks to Sales Director for an international company in a service industry 

After spending a couple of years traveling the world Richard was enticed back to corporate life before setting up on his own. In addition to a successful corporate career Richard has also worked for the Queen in Buckingham Palace, written and marketed a multi-restaurant accounting package called “Trade Inn”, traveled overland from London to South Africa and back again and recently climbed Kilimanjaro to raise R70,000 for Reach for a Dream.

Richard is the author of 21 Motivational Business Books and 55 Training DVDs. He is a Past President of the Professional Speaker’s Association of Southern Africa (2008-9 & 2016-17) and a member of the Global Speakers Federation. Richard was recently inducted into the Southern African Speaker Hall of Fame and this year was awarded the Founders Award, the highest award for a speaker or trainer in Southern Africa

The Power Series Online can be viewed on any device anywhere in the world

Some of the companies that have already benefited from the virtual training by Richard Mulvey this year

Only R395 ($30) per delegate per session

R2100 ($150) for 6 people from the same company